Cart trends

Cart trends

- Hypermarkets side -

Even Dad, no matter how blunt, even those least once, no matter how smart you are tasting this purpose a large children did everybody go? There are few supermarkets have gone before people did, even my mom or I'd also find jachwisaeng are at more than twice a day, so today haebwatseupnida ready to Cart trends, hypermarkets side to find trends in your shopping cart. What is happening in December 2015 In what is now hypermarkets?

Already mart own brand (PB: private brand) products manufacturer brands (NB: national brand) no goods equally iteotneundeyo occupies a large part of the shelves, price comparison when PB products is started in full swing come out in the past also, the quality is NB products as much as not quite be competitive, so that was not a lot of people were looking for. So now enough to come up to further underwear PB products it appears to be low in the food popularity. Where is PB products to extend the foot hearted so I wonder if in the future ^^

The second trend is a very large drink. Indeyo situation which sells a large number of small gradual take-out coffee in a cafe in the distance, it was not smart in exceptions. Generally keojineunga that he wanted to think a little in size, which has been now been entirely wrapped in a large pack came up. Not just the large coffee drinks silk eotneundeyo,

So even chocolate milk yogurt is also a large nawatneyo. It is making sales to manufacturing large size Yakult in all convenience stores? Next, it makes sense and some drinks are not expected to be out in large ^^

The third trend is in the right Raid jjajang, if Chanpon. Recently, actor Hwang Jeong-min neundeyo Mr. soared in popularity as more advertising if Chanpon, the Mart was so popular that I visited was about mandeon not find him, if you can not see. Screen advertising will continue to come from advertising, ahead.You too many demands tatin. He continued Aunt Product Ads passing a second front is coming up, why jeongjak product geonyago not tell you like I smacked a friggin matjanggu ^^ In addition to the fact that if this Chanpon really iteotneundeyo If many kinds of Chanpon, the extent jjajang, if this recent Chanpon There seems to be quite popular. If you write just about handing out regular shelves and half-and-half if you know how much? Maybe it could be accounted for more parts. When it came out in full cluck face before eotneunde enormous popularity drew the white soup ramen, try applying the trend these days is somehow jjajang, if Chanpon. Ramen noodles lightly itdeonde also on the side, if the trend is then expected to be hearted wonder what ^^

Hoping the appearance of discount stores in 2016 to more than trend cart, the supermarket side to finish ^^ Cart trends will continue to lead Ginny then please look forward to it a lot of one-way ~ ^^

Edit By SSA

Activation of the shared economy? "Is that true?" "Yes! Okey dokey."

Activation of the shared economy? "Is that true?" "Yes! Okey dokey."

A shared economy and terminology is Lawrence Lessig (Lawrence Lessig) Professor of Harvard University was first mentioned in 2008, instead of owning real assets, it means the economic system to be consumed by sharing cooperatively . Typically accommodation sharing service Air Bed and Breakfast (Airbnb), along with the appearance of the vehicle sharing service ovalbumin (Uber) is * homo Mobility Rex, is beginning to spread in the United States, As a result, the concept of shared economy has been spreading all over the world .

In Japan, Koza person who will rent a Hanok (Kozaza), Kipuru to share the children's clothes (Kiple), such as Wonderland us to rent a daily necessities and office supplies are promoting shared economic business. But still quite problematic. One of them is just a matter of trust. Share is because basically trust for others there must be the foundation. In addition to this, air bed and breakfast has heard the voice of criticism that encourage tax evasion, ovalbumin is a state in which the service has been interrupted by a passenger automobile transportation method in Korea. Reliability issues and domestic copper to Joroji can also not to have a shared economy for various regulations, I wonder really share economy can survive in South Korea?

My answer is "YES! Okey, dokey." 'S. French sociologist Emile Durkheim, while explaining the concept of "set consciousness", people in any kind of problem, has always solve the problem together. In this way I share economy of the future cooperation consumption is believed that further activation. In fact, the concept of these shares, not a stranger concept. The previous us there is a community of the village, the people of the community were to share labor and assets. Now, I just remodeled on the system is stacked in the appearance of capitalism.

When viewed on the basis of this, now, a new era necessary to us, in the previous community, might return to cooperative. So this era of "personal" is more important than "we" is, but now from "individual" had reached the time that must be changed to "us". We have a shared, the cooperation with the communication by connecting the relationship in the process. Notepad also good Mato Dur Myung, will go back to live well together return to the "cooperation".

Humans basically the nature and cooperation Itashimu. Chimpanzees and humans, between 600 million years that came out is separated from a common ancestor about 6 million years ago, chimpanzee did not almost evolution, human beings none the population, to form a culture It has evolved to look down level to other planets of the solar system now. Thus, whether the human paper biggest reason that can evolve successfully What was? It was because there was a cooperation based on Itashimu to humans soon. chimpanzees humans and 97% of the genes are the same, the cooperation but for their own profit, human beings, sometimes to cooperate for the sake of others.

it is impossible to humans against the human nature. Wings that can fly like a bird, human beings did not have the sharp claws like a lion was not able to survive if you do not cooperate. As a result, the human was designed to birth remains cooperation and DNA was engraved. That everyone is aware of the fact that now everyone is difficult to live. So sharing economy eventually, as based on the human nature, to cooperate in order to live well, but only a process to again return to the origin. Therefore sharing economy is not only be further activated to overcome the current challenges. Only shape changes depending on the era, the past is repeated in this way again. I always think, but the way a person walks are determined.

* The Homo Mobilis - not only business, a term coined to refer to the modern people to solve most of the leisure smartphone

Edit By MJ11

See the future window (2)

See the future window (2)

# Won Bin - Lee Na Young couple, Lee Hyo - Sang many celebrities as rustic wedding couple began prefer the "rustic wedding". These cases, seems to be a major stimulus to self wedding of young people. Starting with such a move, can I gradually simplified also Korean wedding culture?

Such as the relationship about the scale of the network increases through the #SNS is fragmented this, I think that it is not possible to avoid the phenomenon fragment is. However, people face-to-face, I think would try and to meet the fundamental desire of human-to-human encounter. Therefore we think that consulting related fields to development. To actually recently many young people are looking for a fortune-teller, even just an anonymous person is rather than to obtain a substantial answer for the future, larger than the desire that I think I want to hear his story is looking for a fortune-teller I think that it is a reason. In the future, the role of such a fortune-teller is called consulting, it seems to be developing a more sophisticated industry

Convenience store as #Life platform, not only where the convenience store is to simply buy things now, it is one of the living space. You can leave the laundry instead to include a powder room and a fitting room, and I heard is providing a service to print photos.

# Summer woman of the year "long", men have emerged in trend is "short" fashion. Even pants length of the other men are getting shorter, also has become a major fashion item pants for women.

#Kid + Adult, merchandise aimed at Kideoruteu group has been gaining popularity. It is going to about selling rather limited edition family that through the collaboration of a popular character, but at the center of the fashion / food companies, are increasingly the case for increasing the revenue to promote the collaboration business with a variety of characters.

Edit By Trend readers

※This article appears in the 4th edition of TREND READERS magazine

View the future window (1)

See the future window (1)

That # the draft of coffee (between won 6,000～1,0000) ultra-low price of coffee (between won 1,000～2,500) are selling multi-well, there has been much also bipolarization consumption surplus Is it?

# In the future, more than one of the chicken age of 1 sounds like come one person per robot era

# In the business of using a 3D printer, many companies have been challenging. However, late runner 3D printer rather than such selection runner dive after the technology has been developed significantly seems may be more advantageous. Robot (or automated machine) has to quickly replace the manual labor of human beings. Affordable labor costs developing countries had a comparative advantage in (the labor force), do you need to grow and how the future?

# Becomes complicated is increasingly the world, not only a simple task, The more so that one of the huge system to handle all of the most of the work, people I believe will get to feel more sense of alienation . The sensuous things in order to get out from fatigue for complex, I think that it will be more concentrated, but the lease particles Mokuban and topics feed African TV broadcasting has gained great popularity, in such a context You can be provided in happened, therefore, it seems to be the future outlook of the entertainment industry is bright in conjunction with the IT industry.

#SNS And one of the broadcast, gave us able to float the common individuals as provider of information. Individuals who do not Tsukuridase the content is the future, I tried to the idea if there is a possibility pressed in the competitiveness.

# Many of the sales of mobile game I will to come out from the minors from adults. Office workers, about several tens of thousand yen in the game is because easily consume seems to be more of the released game for adults now.

More information than # is flooding, the ability to examine the really necessary information to me has become important. Curation is a good service that can be willing to substitute for this capability.

# Job market becomes unstable, nothing more is not guaranteed, but rather anxiety, than provided in the future, it seems even stronger movement that current Fun. So, you can plan a unique travel products, for one-time items to be planning a meaningful event and then try to guess whether would not also increase demand. In total consumption as Engel index is high, the investment seems to be more to enjoy than the current.

Edit By Trend readers

※This article appears in the 4th edition of TREND READERS magazine

My indulgent food trends determined by the first half of 2015 TOP 4

My indulgent food trends determined by the first half of 2015 TOP 4

Last year, neundeyo gained great popularity like 'imported sweets' Small empty' seolbing 'anpan', the first half of 2015 saw some food they find there what was once popular.

1. Seltzer

Ten years ago cider, led by Coke, Fanta, the popularity of carbonated beverages, such as sseoniten haetneundeyo great. (I ate a lot of charm when I was young. ^^) Wellness craze in recent years the consumption of carbonated drinks, but plummeted, the place fills a "sparkling water." While this is good for digestion and diet rumor spread younger, I'm very popular, especially among women, is called these days for middle-aged men are also increasing tendency to drink carbonated water.
The popularity of carbonated drinks companies are scrambling to continue nopahjija've been released seltzer, sparkling water Dropped In the past, when most remembered for the ferry now Trevi, Primary sparkling water, Seagram, byupit variety of products and compete with each other. (I personally like the sparkling invited ^^) We do it more and more products will be available to consumers looking for a sparkling water seemed to grow more.

2. The Korean Buffet

As the popularity of poems to family restaurants such as Bennigan's and Outback are floating a Korean buffet. Being in the Korean craze of meat and flour have increased As interest in encouraging healthy vegetables and rice, rather than Western-style restaurant in the main to the main restaurant has earned a great response. CJ, Lotte, Eland, such as the New World to see you jumping into Korean buffet to buffet Korean conglomerate craze is like going to continue for the time being continue.

3. In a large coffee

Neundeyo café is broken bamboo shoots every street in Wuhu coffee craze that hit the country over the past few years, many cafes have come into being if I wonak not differentiate Starbucks is a reality that can not stand up to the same chain. These days, I'm floating coffee as part of a large differentiation. Students pocket book is thin, you get a great response to people who frequently eat coffee.

4 Honey (HONEY) → Jackpot fever in Mitu products

Last year, honey butter chips coming out with a variety of imitation products after the parent of a HIT revolution. But the amazing thing honey butter chips, as well as aid Mitu products (imitation products under the aid), it will also become extremely popular. I'm typically include the Honey Butter Honey Mustard Su-chip mimics the chip, chip sales of Sumi honey mustard party increased explosively feat honey butter chips burigo this money is coming out by the end of the Sumi-chip honey mustard is chaenggyeotda.
Honey (HONEY) are blowing hot air until nuts market, as well as sweets, Jilin Corp Honey Almond Butter, Honey Butter Macadamia normal country is positioned as a mainstream'm nuts impart a hit for consumers. French honey from 2014 on (HONEY) wondered fever yieojilji forever.

Edit By PKB

※This article appears in the 4th edition of TREND READERS magazine

Hobby life of eating out culture

Hobby life of eating out culture

I sometimes ask parents the mood for their college life. Basic content, such as playing with friends to study, it does not change with recent college life. However, there are some different points. Rice wine to pork should meet each other at the time of the friend to generations of parents to shochu or shrinkage, is that otherwise especially food has not changed. On the other hand, when we walked around the distance of today, you'll be able to feel that is full for the first time to see food. Me even college students, every time you eat out, nail ate food too often in spite of eating a new menu.

So, I result of Think carefully, and concluded that it can be defined with this "hobby life of eating out culture". Or hobby life of and eating out of eating out culture is simply to enter the ship, but is not limited to eat delicious things, it means that it is entertainment elements. For example, if recently the college students to determine the menu and try to eating out Tsu outside meetings, usually is not menu you eat if you can, and equally this menu that you do not eat. If you simply top priority to the most delicious, such a thing would not happen. delicious every time you meet when the most delicious thing is of the highest priority that is likely to fit to choose the already proven menu. Hobby life of eating out culture, is that it also satisfies the desire of interest by eating the new menu.

The cause of such a phenomenon, and there are several.

First of all, now better living environment than before. Previously, the absolute specific gravity less than now because it is very restaurant industry to live to eat, most of the people that eating out was a company employee. College students did not account for a large specific gravity. The largest proportion of demand of today the food service industry is 2,30 generations. In particular, since 20's interest desire is greater than the other age groups, an increase of 20 Daigaishoku demand has contributed greatly to the hobby life of eating out culture. And quirky menu, the usual price, the general, but is more expensive than the menu, because it does not feel too much burden for this 20's, and I have been able food service industry to continue growing. The unconscious of the other side of the people, because the price is the menu even if a little more high you can also meet the fun of different colors, you'll be able to accommodate the price.

The second cause is the widespread use of SNS. If the quirky gourmet occurs, information about this will be quickly delivered via SNS. Advertising in the form that can be put out the most efficient advertising effectiveness for Gourmet, is a social marketing. Small gourmet, because it becomes a burden To a large-scale media advertising through, social marketing to these persons can be a perfect way. Not only the power bloggers, ordinary people even through the SNS to us with the advertising unconsciously. In the case of the general public, in order to be proud that he went to delicious shop, most and be raised to the SNS, which is that the issue indirectly advertising effectiveness of gourmet.

Hobby life of eating out culture has had a variety of effects on our society. In order to draw the attention of the people, the menu has gradually changed to irritation. Irritation is a good means to induce interest, but there is a drawback that there is no sustainability. Even in my case, I have received a good feeling to try a rather new menu if re-eat those who try to eat a variety of newly occurring cuisine.

So even much success menu, and ultimately you will walk the road of ups and downs. Therefore, a new menu only the rate at which a menu that popular cool born will be developed one after another. Population to benefit in such a process, in response to the suppliers and the right money to issue a franchise, is shopkeeper allowed sell their own shop. Most wear damage populations entitled gold, went to, it is employers who not find even principal gone to cool the popularity of the menu. If you practice received a franchise please Hashigiru by grasp well.

Edit By HSH

※This article appears in the 4th edition of TREND READERS magazine

Please wake the five senses (five senses), it will be life rich

Please wake the five senses (five senses), it will be life rich

(Snip)
Dam Don job Pudong cell Oto-betsu shadow floating water gourd
And the smell was making rice Wash the rice water,
It came down near the chimney
It passes through the Bapuchi so village that pops warm star


When the above is "What kind of town" of Tozonfan poet. I poet you to highlight the landscape of peace warm rural village, and try to imagine your eyes closed, you may smell of rice cooked water and sparkling Jopudonse sound is felt immediately in front of the nose. Then, you can either while sniffing such "rice smell", the visible eye, what about you and greet the morning? I heart will be warm in just before thinking. I 'nostalgia and warm feelings that the mother of the morning rice "is give for it, many people believe was assumed to be shared. However, here is amazing news, we already know the fact that I live in an era where it is possible to start your day with a smell and rice Taki sound of rice?

As an example, Oscar Mayer (Oscar Mayer), a US meat processing and production manufacturers have announced the smartphone alarm app that gives off the smell of bacon. After connecting the mobile adapter that has been developed in this company to the headphone jack of the iPhone, and if the combined alarm applications in the morning wake-up time, and the sound and smell of burning bacon to the predetermined time is. It will to fall to white rice in bacon with us to the Americans?

Exactly this way has been one after another appeared IT equipment to stimulate the senses of people. In other cases, and head mound display (HMD), which provides a virtual reality video attached to QWERTY writer (Qwerkywriter) and head of made the typewriter for touch feel. This, new typewriter, was produced by the United States of social funding site Kickstarter (Kick starter). Of course, it is not just the IT equipment. Recently one is to try and road through walking Gangnam Station, you can see the figure to sell so-called Yankee Candle (Yankee candle) easily. We were able a lot of dealers.

In addition, household goods, lavender for each cosmetic brands, such as Iran Iran, incense and aromatherapy oil with a variety of fragrance, it is equipped with a diffuser. In addition to this, there is such as a sound bar that it is possible to realize a three-dimensional sound in a limited space. Then, or products that evenly stimulating this way the five senses of the human What is the reason that every day is gaining popularity? Have you thought Maybe? Citing the words of my gold British summer writer, let's get off the answer to this.

"Normally our I'm going to live by using mostly visual only.
However, the use of other sensory, completely different show world
Our feelings accordingly will also be much richer. "(Hereinafter, 2015)

Summary so to speak, human beings more you rich use of the five senses, I would be that can live another internally rich life that you contact the world did not know. In fact, in this way, able to enjoy the internally rich life, now, to us that you are living this era is a very important issue. South Korea's economic growth rate, the 1998 financial crisis later, has shown a tendency to continuously Ohahyan, and if you look in anticipation of the future, I think not converged future of the growth rate to zero.

Then, under the enemy of growth it is difficult to such a situation, do we how to live? My idea, now is just face the reality, is that it is time that must be accomplished internal growth. In other words, will the territorial internally rich life. And it can lead to boiled internally rich life to take advantage of the five senses to the full. So, now we not only visual, by pursuing a life of balance basis using the five senses, Will has entered a short walk to the inner rich life. This is not that there is no flow of very natural society. Therefore, when viewed comprehensively that all this, release of different products to stimulate the senses, it can be said to be the result of emerged spontaneously to fit the flow of society through rather than a mere fad . What products really after five years it is expected it can be used to satisfy our senses in the future.

Edit By MJ11

※This article appears in the 4th edition of TREND READERS magazine

Involuntarily you have to follow the action in the TV?

Involuntarily you have to follow the action in the TV?

Maybe then, can see such words, why do not the enemy heard? TV's idiot box.

I have heard. It gave me a parent or guardian when you are engrossed in the comics that come out in the TV days of elementary school. It probably was intended to study to see quit TV. Why fool box and people the TV will the story? You do not need to think to see the TV, just consider or not because is to be seen as only look. The origin of modern humans is to say it's Homo sapiens, when you see defined as a person who believes that if we interpret this, finally care and fallen nothing to fool box likened that you will see the TV is not considered it can also be seen to have representation.

It announced the ranking of national leisure activity of Culture, Sports and Tourism in 2014, but the first place was the TV viewing. The more closest, easy-to-use TV viewing. Also it makes us of the Terureya it is not possible to release relationship in life now.

However, it is becoming the trend of this Mokuban changes. Is not a simple restaurant of introduction, to experience type Mokuban to eat leftover directly. Even looking at the terrestrial, it is a program to eat leftover food around the world, even looking at the cable broadcast. And the Churuchuru Han time after work, or to take a rest in the laid-back home on the weekend see the TV, "there? Ne a real simple cuisine. Do you see I also doing time?" For the first time the idea that, to go to mart material Buy and while checking the recipe through the blog of the Internet, it will be taken to try to actually experience.

However, there is a very interesting phenomenon. It is that you have along the behavior in the TV in one who does not know us as well. The most typical of is the Mokuban of has increased recently. TV program to introduce gourmet from very ancient times, Handzugeshiku had always for each broadcast station. So you're able How? Viewers, began going to find a gourmet hidden around the country reversal through the search.

Well. Then, will the companies showed what movement? Mokuban is seen appearing in the action to stimulate the consumption desire of immediately audience, companies began to put indirect advertising in Mokuban. Have you heard the PPL? While the scale of the video as one of the marketing strategy industry is sophisticated is large in size, such as movies and TV shows, it refers to be propelled to appear a specific product of its own.

It is a combination that fits really well. Broadcasting station, if you are able to increase the indirect advertising fees add another revenue that through the Mokuban, indirect advertisers to obtain the expected effect with an increase in sales and led to consumption naturally through the Mokuban Because I can. Cooking look at the human TV can not, new Assuming you start cooking, try the same as for the idea that must follow a product that came out in the TV, stood naturally is considered to be displayed That's right. Typical companies it one thought that well use it. Although exactly is the CJ Group, broadcasting - eating and drinking - but to the distribution business, it is the part that companies seems to have stood well the true strategy.

It was a TV to watch without thinking every day, to seek out whether the trend of recent attempts to put put the idea prevalent TV program is what, one step further if they are economically applied how through this How, we were able to see lightly. Also to to see the idea that there may be no TV is no longer fool box now if you put the idea of ​​thinking from that to watch the sound ..TV.

Edit By KCS

※This article appears in the 4th edition of TREND READERS magazine

The advent of true prosumer

The advent of true prosumer

You will have heard the word everyone prosumer. This word, Elvin Toffler is, is a term that combines the consumer is the producer and the consumer is a producer be those that have been created in is his book "third wave". In other words, it means the consumer to participate in the production and prosumer. In the past, without the Lord small species mass production, consumer was the role that passively accept the goods. However, high-mix low-volume production system supply exceeds the demand is connected to the main, consumers you can now be an active consumption. Then, becomes the feed lot the demand, be accurately grasp the consumer demand have become an important element of competitiveness. Consumers now can reflect their views on the development and production of goods and services.

Prosumer, it may be displayed in various forms. Cheheomdan of new products and services, or bloggers to share the information of the product, the evaluation of the new menu in the restaurant, and customers who will say a point that can be improved. Recently, I or recruiting the marketing section of a company. Thus prosumer is not simply arose wants consumer, you can give help to the competitiveness of companies. The most difficult point of the product development department, allowing properly reflect the needs of the consumer will be difficult. However, by the prosumer, to achieve this was easier.

When the term prosumer is created, as can be seen in the above example, this is restricted to the last indirect involvement. However, by the flood of development and the tertiary industry of information and communication technology, is now available prosumer of true meaning. The prosumer in the true sense, not only consumers simply to assert their views on producers, themselves will mean that the immediate producers.

As a typical example, everyone knows, there is YouTube. Almost all of the content of YouTube, we will create is just consumers. As you can see from the name of the YouTube, is exactly what a "Yes" tube. As another example, there are apps that all of the parking lot. It is an application that informs the position or the like and the price of parking. Information provided here also, consumers offer voluntarily. As shown in this example, all of the parking lot of my YouTube, it only provides only a mere platform, true producers,'s a very consumer.

Spreading force of the arrival of the true prosumer has indeed Monosugo. Influence, if jumping the provider, you can exert a greater force than the existing powerful system. As an example, you can include a social marketing. Even while it sold at not even price to Samsung of half a mobile phone to issue almost the same performance with Samsung to push Xiao, a Chinese mobile phone manufacturers, and boasts a tremendous profit. One of the factors that make this possible, is that it does not almost use the small rice marketing expenses. Samsung Electronics has used the marketing cost 150 billion won (won basis) during the same period to push Xiao for already 15 trillion won a year marketing expenses for 2013.

Usually, the smart phone maker will use a lot of money to various media advertising to, including the TV, people of instead of pressing Xiao has been concentrated on marketing in the comments and late to leave social media and the Internet forum. This is exactly what social marketing. And by reflecting the consumer comments on the products, we were able to secure even mania layer.

We actively utilize the participation of prosumer can provide significant efficiency in business operations. Consider the general manufacturing industry. Plant a large fixed costs have to be built, cost manufacturing enough to manufacture the product will continue to occur. In the case of service industry, the occurrence of continued cost associated with the provision of not so much manufacturing service will occur. However, in the case of services to participate in prosumer such as YouTube is the main, with fixed costs only in order to make a first platform, the cost does not hardly generated from the provision of services after. Prosumer it is to provide their own. Companies that produce the greatest net profit margin today is using a system that most prosumer to participate. It is a state that is not prosumer is provided the opportunity to participate in the still many areas. It is understood that it is possible to obtain a large benefit of this pioneering.

Edit By HSH

※This article appears in the 4th edition of TREND READERS magazine

Search & Touch!

Search & Touch!

40% of consumers will want to buy the after confirming the product information online. In this way, the construction of the Omni channel is broken boundaries of online and offline consumers, has become a major challenge for all companies. In order to capture the web pull Min jog, companies have a lot of investment to make an offline store as a place of experience. Consumers to experience directly, it is because the consumption of offline store of bottom-up.

Comprehensive lifestyle shops such as IKEA actual living space "Home furnishing store" to decorate, it also changes the tempo in the Home-Furnishing type in a variety of furniture and distribution industry. "Experience" service of the beauty industry also has gained a HOT reaction. Chanel, and experts of the perfume in the "year of Pekuchibuba" 1: offers one of aromatic consulting services. Nail editing shop of Cheongdam "Yunisutera" is, offers that can be quickly experience the whole world of nail trend is listed in concept to the dog nail services. The popularity of off-line department, which was carried out late is it is thought to be a HOT again using the keyword "experience".

fashion? No, life style!

Can consume fashion, simply era that was meaning the purchase of clothing and miscellaneous goods will have dark. Editing shop owns various brands and collections to match the needs of customers are more diverse and fragmented has recently gained great popularity. LAUM of LF (formerly LG Electronics Fashion), the popular editing shop, such as around the corner is Masu increasingly rapidly. Direction of the brand sense and editing shop accessories of demand has been operating in the center of the high female customers also now now variety.

Such background, because the visual editing shop itself gives, is experiential fun large. Recent fashion consumers to experience the culture than to visit the store for the purchase of a simple product, and the shopping in order to build a lifestyle of their own. Here recently editing shop has attracted great popularity is equipped with a differentiation that lifestyle experience and sales.

LF has opened a travel professional editing shop that the aim Raum Voyage 20 to 30 generations of travel consumers to increase. In addition, major outdoor brand K2 is to install the rock climbing in the store, if you want to provide a service that can be direct experience of the shop, of K2 by recruiting experts of rock climbing called "Osamudoa" We support the various devices.

Edit By BSJ

※This article appears in the 4th edition of TREND READERS magazine

Communication in the SNS is evolving

Communication in the is evolving

We will share the moment of emotion

Spring went away, I feel particularly hot like summer this year. Half of the exact year has passed. And Why not try to pass the greeting with a feeling of gratitude to the people around me this year is back on the right about now gone half a year? Well, in any way, and Jonhashiru Is a greeting to them. Well, but I think almost to use the cacao talk. Also it seems to have those who are purchased some nice pictograms of cute mind that came out a new on this occasion. Actually comprehensive daily newspaper, according to the Chosun Ilbo, in recent years, if you want to place the Best regards and New Year's greeting after ∙ the end of the year and holidays before the pictogram but it was increasingly, and an attempt to overtake the biggest reason, a matter of course while, and probably because interesting while simple.

In addition to this pictogram also will have the advantage of being able to convey the fine feelings delivery is not possible with the characters. In other words, we not only the intention transmission with the letter on SNS, you'll be came up to the stage to share the emotion in the picture. Here I pictogram, so evolution why the number of times of use of the images has been the proliferation of character communication, I saw the stage of emotion sharing. If the view, which is also the natural flow in terms of human communication. We are, it'll be real communicate uses so many non-verbal.

For reference, the US sociologist Albert camera Albion (Albert Mehrabian) was said to account for 93% of the non-language meaning transmission, such as hand gestures ∙ gesture ∙ eyes with in the communication between the people. In other words, you virtual image began to be transmitted before more accurate and rich in the Orine doctor on behalf of the gesture ∙ gesture of reality. Step Consequently, human being adapted to eject a communication desire medium it had been pressed tightly to the development of SNS to fully is now, which can be passed to the emotions and beyond the words and sentences in the appearance of various images It has reached.

To prove this fact, photo sharing SNS Instagram of was floating in the new strong man of the SNS, in order to respond to this, the portal site neighbors the launch of Korea type Instagram Paula (PHOLAR), and aggressive It has been marketing implementation. Let's look at a little distant neighbors. US and in the UK, is likely SNS to communicate the image is already popular. The names of these SNS'll immediately (Yo) and aunt Lee (Emoj.li). Usage is simple. User requirements must interact using only pictograms as "Yo" Aunt Lee users in addition to this is not only Nara unless conversation only pictograms, must be the pictogram from the registration ID. Aunt Lee was also causing a topic reserved the 70,000 people from the previous release is ID.

Humans are basically social animals. I'll man is not social property as a result of natural selection had been culled. Human beings with a social nature is human is the best result that adapt naturally. Therefore, human beings can not live alone. Always share in communication with others, we are caught in the desire to want to make a relationship. This perspective the communication based SNS from there is momentum in the future, communications on SNS will expected to go evolving in the direction in which it is possible to share better their thoughts and feelings with others . In the near future, it might be tactile and olfactory, the SNS that taste can be us as it is transmitted to the other party to appear. So, sharing stages of the sense of a shared stage of its time emotion, that is, you become me, I have a stage of communication on the SNS at the stage of oneself and others integral are your (oneself and others Ichi體) It will be able to see and those evolved.

Edit By MJ11

※This article appears in the 4th edition of TREND READERS magazine

The reasons why the 10 million audience the movie comes out well

The reasons why the 10 million audience the movie comes out well

Recently topped the 10 million spectators 2-3 years movie well, and have come up a lot. You wonder why?

In the past ten million by being Tokuhitsutaisho to come media Once it comes out movie topped the audience, for a long time until the next ten million audience breakthrough movie coming out, received an interest in people. Usually, it took time for 1-2 years until the next ten million breakthrough movie comes out, when you break through the once ten million spectators, it was a long time, eating concern say profane (?) Thing can be. But recently, two to three million people of breakthrough movie every year comes out. You wonder why? Why come out well, and a lot of this as ten million audience breakthrough movie suddenly? (In addition to this era that you can see the latest movies to fully through the comfortably VOD to the TV at home without going to the theater!)

First basis. IMAX / 3D / 4DX

Take a look at recently published movie and there are many movies that can be made to maximize the interesting When I passed through the 4DX and IMAX 3D. Inter Stella was a huge success at the box office (especially the movie considering the action, yet Hollywood epic) 2013-2014 years winter kingdom, transformer, also Iron Man 3, this year's box office was Obenjosu, dash of anger 7, Mad Max: If you look at the movies like Fury of the road, IMAX 3D and 4DX tube from before the public is a reality that can not be example Myeyuru is to obtain a good coordinates on the facts approaching 90%. (In the case of Inter Stella it appeared to Duff!)

After opening, any new movie is to be replaced is released, so it is not able to see again in when the screening is completed IMAX and 4DX, once people from Advance leaving a more interesting movie if to be seen in IMAX 3D and 4DX me is increasing. For these reasons, movie specializing in IMAX 3D and 4DX has been successful in easily the box office in the review if it is fun until the contents.

Second basis. "Heightened increase in the Korean movie levels and impressive movie"

Until more than a decade ago, it was possible to watch a movie that the demonstration in order to protect the screen quota system in the news frequently. At that time, since the level of Korean movies compared to Hollywood epic fell lot (not by way of beard, it was so frankly.) Obligatorily to me to decide the number of days if necessary to screenings of Korean films in the theater was it meant that so there is no Korean film look.

But now, the level of South Korea movie, do not take the sink, even in comparison with Hollywood. Because in this way has become many interesting Korean movies, people long ago had seen once or twice a movie in one year at the cinema has become commonplace to see now three or four times. (2013 and 2014 of the year seven times room gifts, snowy train, coronary, Berlin, counsel, Nahari, pirate, Man'atodonga her like how interesting Korean film which won?!)

The third basis. Increase in - the prime layer of film

Now 40-50 in interpersonal - in the prime of life layer is seen enjoying the movie (mostly Hollywood movies and Hong Kong movie) is often better to go without people 40 to 50 generations of reach cinemas in their 20s. However, recently, such people are towards the foot in a movie theater. Medium - because the movie evoke sympathy in prime layer is coming out a lot. In the most typical movie, there is an "international market", which was successful in the box office this year. In the first place a week viewing target case, such as the international market - the prime layer in the provisions of the expected production company that made the movie - prime layer has a major contribution to the box office. In addition, Nahari, she was awarded, medium also movies like counsel - it is the evaluation of world cinema box office contribution of prime layer was large.

Fourth grounds. Increase in the audience of the revolving door

The term is often used in the audience of the revolving door and the music industry, it refers to the people to see more than once a work by casting actors. Fortress is a fundamental of 10 to 20 times, (in recent years, called Pyohyonhamu a geek or nerd) who are seen more than up to 100 times in the case of Jangimuru though some, such audience has also appeared in a movie theater . Series product that formed the mania layer (Ex- Obenjosu, etc.) as well, Nahari and counsel to more and more people are looking at interesting many times when you meet in your subjective / preference as, also contribute to the natural box office are doing.

Since the above-mentioned four a variety of reasons other than of has me adding a pleasure to see the movie, boldly and will continue to increase to ten million audience breakthrough movie in the future? ! View prediction.

Edit By PKB

※This article appears in the 4th edition of TREND READERS magazine

For fun life!

For fun life!

Happy Drug market that can improve the quality of life of one person to the improvement of the income level has been flowering. There is no lexically given proper nouns and happy drag, but it is described in the sense that literally "medicine which gives the fun." We can see me to reduce the course pain to eat medicine, a paradigm that I thought I eat only eliminate the pain has changed newly.

Pronoun Happy drag is erectile dysfunction medications that are represented by such as Viagra. In 1998 global pharmaceutical company Pfizer launched the drug, many of Viagra boom centered on middle-aged men in the country was also causing a sensation blowing. The therapeutic agent after the erectile dysfunction, after the domestic substance patent of May 2012 has expired, we launched the product of more than about 70 to 41 amino pharmaceutical companies from, and is developing a fierce competition, it is also developed in the domestic product consumers Te, it is more easily accessible.

But recent hair loss treatment agent and obesity therapeutics has informed the flowering of a new happy drug market. If you look at the reasons, in recent generations of culture that are considered important the appearance, you can see the impact.

The first, hair loss market

Hair loss job, love, it becomes an obstacle, such as marriage, and the factors that have the greatest stress visible manner to modern people. According to the Health Insurance Review Agency, hair loss patients, was a 182 096 people in 2009, with 216 144 people in 2014, the But to have increased 18.7% during the past five years, to see more detail ratio of 20 and 30 generations in a patient of the total hair loss patients and Try (45.8%) were found to be approaching the half. Among patients of hair loss of men, and 55.3 percent had a result that was investigated in young people in their 20s and 30s. The cause of such an increase in young hair loss, excessive stress, frequent hair treatment and the use of the product, excessive dieting, it has been pointed out as a factor, and the main excessive interest of the wrong lifestyle and appearance.

Second, the diet market

Is it people who do not try to eat in Korean? Four seasons is clear, South Korea seems sensitive become diet as summer approaches. Diet will be of a lifetime. Body Care is immediately recognized that self-management is improved, now obesity drug without man / woman / no / subdivision can now be viewed as a typical Happy drag for all people. While diet is gradually Movie, recently there is a tendency to obesity is increasing, diet market, we feel that to form a stable market indelible future.

Thus not only happy Drugs known, non smoking aids, improvement of memory, Yakudo~uru forms for improving the activity of the brain can also be seen in happy dragging and developed in various fields future market movement that tries to broaden itself size of has seen.

However, because of the embryonic nature of happy drugs medicine, side effects have been relatively many occur. Since the fact is Viagra was released, while the so-called "fake" products hit the plate, there is that it has emerged in social issues, while side effects after another even in the case of obesity treatment drugs, some of the negative perception It is even because had gain. In some, it can point out actions that pharmaceutical companies increase the heat to the development of happy drag profitable than the development of drugs that cure the disease.

Happy drag Despite have a lot of problems, and if you look built the first decent conclusion, it is thought that it would be able to in the future, sustainable growth. Because, has increased the needs of consumers, already it has expanded the specific gravity is gradually in the pharmaceutical industry, and the only patent of foreign pharmaceutical companies are increasingly cut off situation, such as biosimilar / generic drugs, better price because it is likely to come out of a variety of products that were developed with a competitive edge.

"Life is fun" as if there is a song called, more than there is a human desire to strive for a better life happy drag of growth seems to not be able to stop.

Edit By KCS

※This article appears in the 4th edition of TREND READERS magazine

Shyp: We will take it from here

Shyp: We will take it from here

If even one person who has the experience to send a parcel, packaging the goods and will know how annoying it is going to go to the post office. The development of the shipping market over the past few years seems to have stopped and abandoned after quick-service centers established.

[Korean shipping market]

Has a "nation of delivery 'How is the pride of our country in the shipping market, Work Factor Food Delivery could be further developed?

Shipping was quick-service workers of up survey to obtain information about the market that you can see a common sight to domatah Food Delivery. By using a few quick-service restaurants instead of their own delivery restaurant staff can focus on expertise in food, which helped to give more work to the quick-service companies. However, low unit price and shipping orders jagged time, and showed the difficulty in providing quality service due to many problems, keep sticky relationship between the quick-service Food Delivery ups and still looked like distant future.

The goal of shipping markets will be the bridge that relieve the discomfort among consumers and businesses. Gwichanijeum relieve consumers and is the true figure should have it shipped to the market, which reduces worries about the delivery of the company. So that eliminates all gwichanijeum people, businesses that offer convenience priority will exist only in legends?
No, the company called 'please' in the country is to break the gwichanijeum of people acting as a company that is said to be the reigning gongsin errands.

In the company of "please" when you phone number and ID, customer name, address, and run errands more characters and sns, jugiman tell over the phone instead of from up to haejundago things people do not like to lift a finger for delivery. And there is currently receiving a lot of love in which current workers chased a busy time with a little more affordable than the quick-service.

US may send a number of parcels to wait 30 minutes in the post office away by being miles when sending the parcel was almost a long time. But even now it's going to be a long time ago of words. Actually present in the United States Shyp is that gives me resolve the care of the consumer to start-up companies for the purpose of activation of the shipping market.

Consumers can use the services of shyp while receiving Apple's IOS app listed on the home page. and send it to goods photo and hope addressee, and if you enter the date of the desired delivery service, Shyp Hero (people who deliver the goods) is coming to the front of the house, and to receive the goods. Is not if they deliver to the addressee after the completed packing up to go to visit the post office and nearby delivery service company Hero after receipt of the goods.
※ current, can also be used in the Android phone (2015.11.29 update)

In the United States, start-up companies have a lot of new attempt. We'll take it from here as the word (from here Let's us have), the consumer is not only parcel tries to shipping, and to eliminate also Gu~ichi~anizumu and discomfort, also worries of companies again Is it possible to return to the original innovative model is a monotonic US shipping market us the limiting of Shyp while is characterized to eliminate?

Edit By CYS

※This article appears in the 3rd edition of TREND READERS magazine

International food, beyond the taste of well-being in

International food, beyond the taste of well-being in

Have you heard the saying that McDonald's is faced with the worst of the crisis?

The news that McDonald's US sales dropped the most sharply in the 10 years since the beginning of 2003 has been delivered recently. In this the biggest reason Wall Street Journal (WSJ) core audience of 20-30 it was analyzed by that master of McDonald's and go to Mexican food brands. Malyijyo than fresh, the restaurant offers a menu tailored to only healthy foods and a little more expensive.

This trend seems to be propagated in our country as well as the United States. Itaewon, one of the hot place for young people and Sinsa boulevard, and saunter the Gangnam look elsewhere, you can easily access a wide variety of food anywhere in the country. But yeotdamyeon the past, all pizza and pasta in the Italian restaurant in the beginning of the Indian curry represented, Thailand / rice noodles in Vietnam and stir-fried dishes, recent Brazilian and Mexican food such as appeared en masse this Latin restaurant, and to the public who prefer a different taste and the great popularity.

Mexican dishes are especially attracted the attention of the public as 'Hot' flavor and 'wellness'. If the food is spicy Mexican salsa and mix with such halrapinyo way similar to the Korean palate that eat a lot of Itaewon international restaurants, as well as university and spread to all parts of the city. Typical Mexican cuisine can be said to 'Taco' (Taco) and 'buritto' (Burrito). Ttoreu ttiah thin wheat, fresh vegetables, meat and protein foods to eat at once, such as vitamins, nutrients, such as carbohydrates can be consumed with a healthy balance while dealing eagerly representative. Maybe the reason for your taste of Koreans in terms of being able to eat all at once I feel different. Bwateum already did at the cinema or pub probable Nacho is also a traditional Mexican snacks.

In the streets, you can easily access the international snacks.

Traditional snack of chyureoseu in Spain I used was able to taste the product and selling warmed the product as frozen only in amusement parks and movie theaters, and now got blossomed a life chyureoseu that splashed on the fly via a café or food trucks, some time passed long but Taiwan Authentic milk tea and bubble tea also has been a firm favorite among young people, mango shaved ice in Taiwan known that celebrities are operating are also appealing to young people with different tastes.

The reason that foreign food they take spread the word in Korea, I'm seeing greater role of foreign students, if their food done in advance of experience in overseas come into Korea began to spread the word through SNS, and young people do not like to fall behind the trend is straight it I think experience is to try due to widely spread Rigi. Maybe I itgetjyo also desire to inform the international students was pride?

Recently, because I think people think of health as well as the catering menu prices when selecting a menu, one thousand won 1-2, even more pay seems to find a restaurant where you can feel the international atmosphere with a wellness factor. Food is top fashion. When food becomes boring, always in contact with food, such as I suddenly thought `` delicacy, what about the thing you see facing foreign food?

Edit By KCS

※This article appears in the 3rd edition of TREND READERS magazine

The Republic of Korea is "cafe" republic

The Republic of Korea is "cafe" republic

The Republic of Korea "Coffee" Africa is saying that this would have heard in the past. Pay close became the favorite drink of coffee. And coffee is to simply enjoy drinking coffee, making coffee at the coffee shop not mix. This caused an increase in income will most likely reason. Before a waste gets expensive to live well thought coffee would be eaten willingly. Nani has been increased demand naturally increases café. And barista certification yeoseo so many people to challenge the current trend is enough to say that almost close to the "driving license".

When I walk on the road, it is also without having to really, you'll feel that there are many cafes. However, it is not the simply increased coffee shop unique is. General eateries and other stores also have been "cafe of". The method, or divided into the following two, will be displayed in both fusion type.

1. form, which operates a cafe in the store to bring the coffee machine
2. form of the store itself in a cafe type

Is the most typical, familiar cafe-type store to us, is probably the bakery. Many of the bakery from a few years ago I began to sell drinks and coffee while transformed into a cafe type. More recently, shaved ice boom is shaved ice also began selling began. Toys can be affected were also deployed start a cafe-type store.

Bakery and toys will change to a cafe-type, since started selling as cafes and shaved ice, and this is relatively transformation was naturally there is also a business that has changed only in a cafe type interior as opposed to the store. Porridge shop and gamjatang house are examples. cafe-type store played a major role in order to porridge specialty stores to molt from existing parent people image. Luxury to the successful, sales were able course profit margin also increases than before. Not only that, there is a tendency to open the gamjatang home and gomguk house cafe-type store. While reducing the main customer base is 20 to 40 generations in the high age group of 50 and 60 units, it is assumed to be turned into a cafe type interior to prefer these.

Gomguk and gamjatang, in that at least the food service industry, there will be a considerable reason to open a cafe type of store. However, completely even industries nothing to do with the food service industry has deployed start a cafe-type store. Store cafe type ICT (information communication technology) is just that. Here, over a cup of ordinary coffee and drinks, such as the cafe, you can use the smartphone and tablet PC for free. You can also further purchase the equipment.

How more diverse industries it will be expected either to release a cafe-type store in the future. However, only certain thing is one, or overall change of that match in a cafe-type store is carried out, is that innovative items to be successful must be together.

Edit By HSH

※This article appears in the 3rd edition of TREND READERS magazine

Modisumer led to the development of new products

Modisumer led to the development of new products 

Last year, MBC "Daddy Where" got meokbang of yunhu been a hot topic in (eating broadcasts) jjapa copper (jjapageti + Raccoon), the popular over the KBS2TV Happy Together bone bimmyeon (golbaengyi + bibimmyeon) and new off from traditional recipes re-created Recipes are quickly gaining popularity through the SNS. Thus consumers that have reinvented the way of their own non-standard way of presenting the manufacturer ie modify (amend, change) + consumer also known as a compound word of (consumer) Modi Schumer I'd called, the activities of Modi Schumer in the current food industry It is growing day by day.

If the active virtue of Modi Schumer in the first half of this year increased by 22.4% and 14.7% in the first half of 2012. The share of industry in the past, especially if no soup. According to the explanation of the increase in the industry's side Schumer Modi to address one meal using a recipe of your own, and if used as a one-person households increases and had a significant impact on sales. Thus, if the power of Modi Schumer has led to increased sales across the industry have the competition scrambling for Modi Schumer and products in various food, retail industry market.

[Modisumer popular recipe riding SNS]

Facebook, with the ramen and convenience products that can be commonly accessible via the blog re-look at the combination of Modi Schumer recipe costly think that, "Oh, I along once we tell." Not a difficult recipe, hard to get material from the cookbook or cooking channel, because often at home or consist of materials readily available at convenience stores.

[Modisumer market; Convenience PB products jatteok rabokyi]

Convenience PB products giant rice cake and eat buldak recipe and mix the fried noodles is popular. Giant Tteokbokki birch one soup indeyo features, the birch, and broth to the desired consumers a more rousing taste buldak recipe started eating by rubbing a fried noodles were a topic related companies upgrade the version jatteok rabokyi to reflect this month 21 days Giant Tteokbokki It has released. Supplier side and explained for the first time referred to the idea of ​​actively using the product Modi Schumer plans to continue to release a variety of products according to the taste of consumers
He said.

[Changes in patterns of consumption trends - Modified Schumer]

Modi Schumer increase and the process by which the product is released actively reflect their ideas shows today's consumption trends. First Modi Schumer related recipes are focused on stimulating taste. Consumers are more salty than traditional recipes provided by the manufacturer, spicy, pungent just want to. This is because eating the pungent food often "thumbing geolro stress eating" that was recognized to reflect a lot. In addition to leading the evolution of the trend of one-person households increased with convenience goods covered in the trend leader increased the convenience ganpyeonsik demand consumers have developed a variety of dishes with the convenience store food away from a simple buyer shared with many people through SNS the recipe It began.

Manufacturers have introduced the new products day by day to reflect these positive NEEDS consumers. We look forward to be released Modi Schumer is looking at various products manufacturing industry, the fact that new trends in the retail industry.

Edit By LES

※This article appears in the 3rd edition of TREND READERS magazine

Please concentrate on super food. A new trend in the food industry, Super Food

Please concentrate on super food. A new trend in the food industry, Super Food

What is a super food?

If the super food try to search the Internet search window, to represent the "body to good food" in separate words. Super Food is a neologism which appeared in the EU in 2007 is the presence, such as at the time of the king at the end of the health boom. In the United States, well popular enough to ingest a super food to one person about instead to 3 people, recently acai is more exposed to the consumer in Korea, the new super food boom is happening.

[Super food, or how far such for? ]

Currently purchasing power of Generation Y pour a special interest in health is a time of generational change that is increasing day by day in. Before the Y generation, but Generation X has solved a meal in a fast food restaurant such as McDonald's, eating habits of the current generation Y is not. Y generation, represented by the keyword wellness and healing, consumption patterns are also accordingly. Actually fast food and ramen such as junk food (JUNK FOOD: calories but high nutritional value is low fast food • generic name of instant food) food sales that belong to is a situation in which all are no longer escaped the slump.

from In addition, the trend of a sudden sales increase in the past trend leader July issue and the phenomenon in which consumers had been drinking the mentioned coffee are looking for a good juice to the body in the August issue with your Uchigohan menu dealer also, we can realize the health trend that came along with the generation cross

Super food that has been supported by these health trends, current number of eating out, are loved in restaurants. Especially super food is dessert menu that has been added is going boom, the typical example is the very "look shallow." Representative menu shallow ball of a certain dessert manufacturer, which opened under the title of healthy dessert is full up wellness desserts various fruits and nuts catching Iced acai.

Acai, which is known to also have about 21 times superior antioxidant effect than blueberries, recently, is the hottest super food in Korea. If you go to the store to sell shallow bowl, it can be seen how the customers each day is making a long line. In addition, such as to launch a product that was also the raw materials the acai to keep pace with such trends in existing beverage manufacturers, interest in the super-food has become a marketing target for many companies.

Thus super food boom, the interest of the masses inclined only existing "mental healing" is also to be extended to physical healing ", to eat better, it can be a tendency to conform to the psychology of well live like consumer . How to go longer interest in the future super food, also the typical batter exceeds the current acai, also it is where it is expected to appear in any form.

Edit By SHJ

※This article appears in the 3rd edition of TREND READERS magazine

China / Thai massage is gone!

China / Thai massage is gone!

Category I has been mainly used in social commerce capable of rational consumption behavior using affordable, were it not received due to the high price China / Thai massage. Because at an affordable price when it comes to the payment can receive a massage between 20,000 won to 20,000 5,000 won per hour, when several times degree body felt tired in one year It was or use.

Meanwhile, I learned that you do not come out no matter how search the car and try to buy a massage ticket via a novel commerce you think the body is tired recently. At first we would come out wait without any thought, and not come out over time, and I heard the talk that here and there the results examined, can not be purchased in novel commerce wrapped in illegal discussion It was.

The reason was as follows.


"It was stop selling depending maps surge nurses does not possess a certification in the Association side is asked me not not sell illegal massage shop goods ohm."


When current According to the Medical Care Law Article 82 Paragraph 1, it has been defined to be only visually impaired person can be qualified as a masseur. Therefore, in Japan, it is possible to engage in only the massage industry visually impaired, is likely to need to get a qualification from these also take a pharmaceutical courses more than two thousand hours at the time / governor. If based on the law, social commerce companies naturally foot social commerce companies have been reluctant that sold the massage use ticket that is wrapped in these discussions to become a meaning that was mediation illegal shops in the It seems it was only there was no situation that you pull out.

So I found try. Then, you can either would not there is a shop that was in the existing for? It was not. Still has a sales, price consumers are already adapted to the social commerce prices, has deliberately been operated so as to be able to receive a massage on the price is discounted without purchasing a social commerce tickets below.

However, when hear the word illegal, it will also feel that there is a need to be to be carried out by dare visit up there. On the way you have such a thought, we've seen an advertisement for massage chair in the newspaper. Come to think of it, quite frequently non-pace is that there is a massage chair to entertainers our house on TV recently, and I will also think that I also want to actually use at once. So we decided to try a direct experience without leaving only thinking. Visit the e-mall in Yongsan you want to experience a variety of products, such as domestic products and foreign products, we were able to several products to try to direct experience.

Massage chair, developed in the world's first Japan in 1950, the current market size will become a year about 40 million units. It's about one trillion won there is no scale, but as aging progresses income level becomes higher, we quickly health care market is also formed from, also looks to have been developed massage chair.

By the way, this massage chair. Although I would have seen in response once you put one thousand won two in the sauna, it was a feeling that receives a massage at something dry for repetitive motion of the machine, just to massage just like, asked me to want the shoulder, neck, calves, such as the soles of the feet seems to not be able to receive a feeling that's cool that you can not be accepted. Anyone to think so I also, negative thoughts there were many about the massage chair.

However, I differ from the chair think of massage experience, full body massage is sheer, have been added to various functions, and can receive a feeling like fatigue melts, it seems quite surprised. Price was also attractive. Installments is the burden and more than 30 months, but I was able to hire the finest type in about a month 120,000 won. If you pay about 30,000 won in my one hour, but if it is the basis of the family of four, from being able to monthly free to use the cost of receiving one hour per.

timing of consumer products to the explosive growth is a time in the own of the wealthy to come across to the middle class. When the Golf was able to hit only in the field is easy to access via the intermediary of screen golf golf population is rapidly increasing, to market has grown rapidly, imported cars will disappear gradually recognition that expensive burden , you can domestic imported cars share of view the same one as that you grow to 13%. It seems not to be seen with interest the massage chair market, which is formed a logical product of the health care industry interest due to the rental service and the aging of the population that uses a shared economy is a recent trend.

* Specifications of the massage chair is the finest type, subjective evaluation, depending on the recipient might be different.

Edit By KCS

※This article appears in the 3rd edition of TREND READERS magazine